13 days later…Apple changes New iMac ‘Politically Incorrect’ Tagline

CLIFFosakaJAPAN13 days after launching the new iMacs, Apple has changed the ultra-slim computer’s potentially UN-”PC” (get it?) tagline, “You can’t be too thin. Or too powerfulto “The all new, all-in-one iMac.”[…] Thanks to CLIFFosakaJAPAN for providing this nice story on Digg (more than 37Diggs).

What other users say about this:

mobilehavoc: With Apple this stuff is important since there are fanboys that literally dissect and read into everything they put out. Thank god, they caught it before things got out of hand!

UnderWurlde: I do feel this issue was handled properly by Apple. They do have to be good corporate citizens, and although it was completely taken out of context, it won’t be the end of the world for them. These slogans, even as catchy as this one, only last a few weeks at most.

My only gripe with the whole story is that being politically correct these days just goes too far; we can’t have fun anymore, because no matter what is said, someone WILL be offended, somewhere in the world. Comedy has always been about exaggerating ones features or disposition, but now it’s gotten near impossible to achieve without offending.

Luckily, this is not the case everywhere around the world. For freedom of speech, you might want to try your luck elsewhere than North America nowadays.

vault: oh please…Apple wasn’t endorsing anorexia with “you can never be too thin”

fucking pc brigade


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